Unilever – Beat the Odds.

I designed these three prints as a series for a Unilever, “Beat the Odds” design contest. On Zooppa.com designers could access the requirements and rules for this contest. Designers were to show girls  beating the odd and overcoming challenge Steve Young Jersey to achieve their dreams. The prints were set to run in Brazil so they needed to have a brazilian flavor. Unilever posted the contest rules Steve Young Authentic Jersey on Zooppa.com for designers to follow. Check them out below.

Your mission

Create a series of 3 prints that can connect, inspire and generate in women that “little spark” to unleash their inner strength. Why? Because we believe that these girls can make a difference. They can make things change in their towns and communities, and we know that small things such as feeling good about themselves can give that positive nudge.The message should be optimistic, uplifting, playful, personal, and empathetic. The visuals should be colorful, vibrant, and full of energy.For this specific campaign, the overarching theme is to BEAT THE ODDS, as sometimes the odds prevent them to go through a Steve Young Womens Jersey desired path or make things appear more difficult than they are, we believe that whatever the odds, they have what it takes to go after their dreams, and we want to make that explicit.
This campaign will begin in Brazil first, so content should have the look/feel of Brazilian flavor and closeness as much as possible.

Requirements

Print:

  • Upload a series of 3 prints per entry (same theme, different insights)
  • Submissions should be digital photographs or graphic designs that are intended for Steve Young Youth Jersey social media channels
  • Original content preferred, but stock imagery allowed with proper licensing.
  • Text can be in either English or Portuguese
  • No logos should be present on your print submissions
  • Provide all proper talent releases upon upload otherwise you may be not eligible to win
  • Visual identity needs to keep consistency: vibrant, colourful, energetic and uplifting. Steve Young Kids Jersey The target audience is 20-something year old girls so this should be reflected in your talent selection.

Go Ahead. Kick Like a Girl.

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